The “Community Notes” that Facebook parent Meta (as they’re called on the Elon Musk-controlled social media platform X) deploy will not be enforced on paid ads when they roll out later this year, the Wall Street Journal said Thursday.
Meta platform Community Notes for organic content will be enabled, reports the article, citing a Meta employee’s message to ad buyers. It is posting organic stuff that Meta doesn’t get paid to advertise.
Things could be changed on the program, the report read, brand and influencer organic posts might not be subject to Community Notes when a post goes live.
“We’re transitioning to Community Notes in the next few months in the US and as with every new product launch, we’ll continue to tweak it over the course of the year,” said a Meta spokesperson in a statement.
Anything they say about the product’s functionality beyond what we’ve already made official are just rumours, a Meta spokesperson said in response to the report.
In Meta’s most ambitious rethinking of how it deals with political content, last week the company abandoned its US fact-checking initiative and plans to replace it with a system of “Community Notes” in advance of the inauguration of US President-elect Donald Trump.
The social network giant will begin rolling out “Community Notes” in the US in the next few months and enhance the model this year.
