Drift, the conversation cloud company, today announced the appointment of David Voll to its leadership team as senior vice president (SVP) of strategy. Voll has been working with Drift for over a year as a strategic advisor and key player in the development of the company’s Strategic Growth Initiatives (SGIs) and annual operations plan. As SVP of Strategy, Voll will work with the rest of Drift’s executive team to define and execute business strategy, including corporate goals, SGI focus areas, operational infrastructure, and the achievement of its short- and long-term goals.
“I have long admired Drift as a remarkable category builder and for their ability to innovate at an unprecedented pace,” said Voll. “I look forward to supporting Drift’s next phase of growth as we create new ways for our clients to drive conversation outcomes.”
Voll comes to Drift from Vista Consulting Group, the operating arm of Vista Equity Partners, where he served as Executive Director of Value Creation for the past three years. In this role, Voll worked with the executive teams and boards of growth-stage companies for Vista’s flagship and foundation funds. Prior to Vista, Voll was an associate partner at McKinsey in transformational practice. During his seven-year tenure, he used artificial intelligence (AI) and machine learning (ML) to transform clients across marketing, sales, and operations.
“David comes to Drift with several years of consulting experience and a track record of taking growth stage companies to the next level,” said Scott Ernst, CEO of Drift. “Having worked closely with him in an outside capacity, I am pleased to welcome David to the Drift leadership team and to use his deep understanding of our business model to advance our mission.”